Real Estate Marketing: Examples of Prospecting Letter Templates
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Real Estate Marketing: Examples of Prospecting Letter Templates

To generate leads and attract new clients, real estate agents need a way to introduce themselves and keep in touch. Prospecting letters have long been an important part of real estate marketing. Many agents, though, find themselves at a loss as to what they should say. Prospecting Letter Templates Fortunately, if you’re looking for inspiration on…

The Future of Mortgage Lead Generation: MyCRMDashboard.com

Want a powerful tool that helps you create more lending opportunities by managing activities that lead to more business? MyCRMDashboard from Halo Programs is much more than a marketing tool. It generates leads, testimonials and three times more repeat business for your lending institution. Mortgage Lead Generating CRM The ideal mortgage lead generation CRM lets you…

Creating a Long-Term Mortgage Marketing Plan

Creating a Long-Term Mortgage Marketing Plan

The best mortgage marketing plans have a multi-layered strategy aimed at finding qualified borrowers. Creating a long-term, layered mortgage marketing plan helps you reach qualified leads and strengthen referral relationships. From learning everything you can about client demands to offering the solutions they need, here are ways to get serious about your organization’s mortgage marketing…

Big Challenges Ahead for Mortgage Lead Generation

Big Challenges Ahead for Mortgage Lead Generation

It’s quickly become a mobile-first world. Lenders who use digital marketing techniques and automation for their mortgage lead generation efforts will be one step ahead of the competition and well on their way to improving their bottom line. Here’s how to face the coming challenges by optimizing your marketing assets for today’s digital reality. Face Tomorrow’s Mortgage Lead…

The Missing Ingredient in Your Mortgage Marketing Plan

The Missing Ingredient in Your Mortgage Marketing Plan

It’s a great feeling when a plan comes together. But sometimes, the perfect plan you thought you were creating doesn’t turn out the way you envisioned. It only takes one missing piece to keep a marketing plan from rising to the top. If this important ingredient is missing from your organization’s mortgage marketing plan, now’s…

Which Mortgage CRM is Best For You?

Which Mortgage CRM is Best For You?

Mortgage lenders who want to maximize their value while better managing customers know that CRM software makes customer relationship management more efficient and effective. Purchasing a mortgage-specific CRM can help automate many of your day-to-day marketing and loan processing efforts, as well as facilitating marketing campaigns and customer service. The Best Mortgage CRM for Your…

Mortgage Marketing: Tips for Targeting Millennials

Mortgage Marketing: Tips for Targeting Millennials

Marketing to Millennials is very different from marketing to Gen X or Baby Boomers. They’re very savvy, they’re very good at ignoring traditional advertising, and their buying habits are extremely different from the generations before them. So if you’re working in mortgage marketing and wondering how to get Millennials to buy, here are a few…

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