Prospecting Techniques: Targeting Your Marketing Message to Locate New Clients
Prospecting for new clients requires careful attention to the needs and interests of the large pool of individuals who could become paying customers.
customer follow-up
Up the Ante With Cross-Selling Strategies That Work
When you cross-sell, you offer an additional product or service that complements or is related to the purchase already being made. The customer’s already in a buying mood and may perceive your cross-selling strategies as a beneficial element of your customer service.
Past Customer Reactivation: 8 Tips to Get Those Clients Back
The search for new clients shouldn’t be your only business goal. Here are eight past customer reactivation techniques that will bring former customers back and make them ready to buy from you again.
Building Brand Loyalty and the 3 Myths You Don’t Want to Fall For
A successful business applies careful attention to customer care at all points of the sales and servicing process. New leads must be cultivated and acted upon while current customers must be served efficiently and respectfully.
Creating a Client Follow-Up System That’s Genuine and Works
As much as we might want sales to happen immediately, customers often don’t respond to sales and marketing efforts on the spot. For multiple reasons, they might not be ready or able to commit to a purchase.
Customer Follow-Up Helps Businesses Focus On Their Most Valuable Customers
The strength of your business’ customer follow-up processes is key to its overall success. No matter what type of customer you’re engaging with, be it a new customer, an existing one or a potential lead, customer follow-up can make or break a relationship — and a sale.
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