real estate marketing

Are you marketing your real estate listings the same way as every other agent in town? If so, you’re not giving yourself the creative edge you need to close more deals. The typical process tends to go something like this: list properties on the MLS, buy ads, hold open houses, and promote properties on your…

There is no doubt that real estate marketing is already and will continue to be an online game. This is where buyers and sellers start their home search and where they are likely to find their realtor. What does this mean for you as an agent? That if you aren’t online already you need to…

Real estate agents in this day and age have everything they need at their fingertips no matter where they are. Sometimes this can be overwhelming as you try and do everything under the sun to gain new clients and keep past clients happy. So how can you put a smartphone to work for you to…

While traditional real estate marketing techniques should be respected (they wouldn’t be traditional if they didn’t work), the biggest results usually go to those willing to periodically buck the tried and true. A strong web presence and memorable business cards will always be important, but there are times that breaking out of your rut is…