Explore Our Technology and Marketing Innovation Blog

Let Halo Programs guide you through the complicated world of marketing with our curated selection of articles. With topics centered around technology and marketing innovation, you are sure to find answers to any question you may have as a Loan Officer, Realtor or HVAC Specialist.

A leading force in the Automated Marketing industry for over 50 years, Halo Programs shares their insight into business, helping you get more leads and keep existing clients happy. This blog section contains countless insider tips that apply to both partners already using our Marketing Automation services and those who are still looking for the perfect Mortgage Broker marketing solution.

We invite you to try our innovative CRM for free today and experience the Halo Programs difference for yourself. It can almost be guaranteed that you will not want to go back to trying to find, manage and retain customers on your own!

Halo Programs | News & Articles
GET A FREE DEMO NOW!

  • Learn More About Finding Your Target Audience

    Even the most brilliant marketing campaign won’t succeed unless you know who you’re targeting with the material. The following suggestions can help you find your target audience so you can better focus your marketing and receive the best return on your investment.

    Read More

  • Are You Taking Advantage of All That Google Analytics Has to Offer?

    The data your website provides about site visitors can help you determine what’s working and what isn’t with your marketing efforts. Google Analytics provides an exceptionally useful tool for site assessment. Here are a few Google Analytics tips to look at to give you the best indication of how your website is performing.

    Read More

  • Promote Your Business Through Giveaways and Contests

    It can be safely said that most people enjoy winning. Combine this with a sweepstakes, giveaway or contest, and you have a powerful method for promoting your business while creating happy experiences.

    Read More

  • Lead Generation Techniques to Further Your Business

    Without a successful program of lead generation, you’ll be unable to acquire the steady stream of new customers you need to maintain your company’s existence. The following list includes some practical and proven lead generation techniques for getting the word out about your company and acquiring leads that you can turn into customers.

    Read More

  • Join Us at Berkshire Hathaway HomeServices Revolution Sales Convention 2015

    Las Vegas will be a prime destination for real estate professionals when the Berkshire Hathaway HomeServices Revolution Sales Convention 2015 gets underway. #REvolution2015

    Read More

  • What’s the Best Way to Effectively Use Twitter for Marketing Purposes?

    Unlike other social media platforms, such as Facebook, Twitter works in a small space of 140 characters at a time. This concise style of microblogging means that Twitter requires some specialized attention in order to master effective techniques. Here are some suggestions on how to use Twitter to your best advantage as a marketing tool.

    Read More

  • How to Grow Your Business Using Pinterest

    Much of the social media world is dominated by Facebook and Twitter, but savvy business owners know to look beyond these two for other effective social media platforms. Pinterest is a powerful social media outlet that allows users to promote their interests visually with images, photographs, drawings, infographics, and the like. Here are some ways…

    Read More

  • Is Using Instagram Appropriate for Your Company’s Needs?

    As one of the primary photo and video sites, Instagram attracts millions of visitors who post upward of 70 million photos a day. As a business owner, you can use Instagram to help market your products and services, engage with your customers, and establish your brand online. Here are some effective ways of using Instagram…

    Read More

  • Social Media Trend Predictions for 2015

    The scope of social media continues to grow worldwide with indications that 2015 will be the biggest year yet for Facebook, Tumblr, LinkedIn, and other prominent social media platforms. With some 97 percent of marketers using social media in some capacity, its power and profitability is almost universally recognized in the business world. Here are…

    Read More

  • 7 Lead Generation Techniques to Incorporate Into Your Marketing Campaign

    A steady stream of new customers is vital to the continued success of your business. Here are seven reliable lead generation techniques that you can apply immediately to attract more attention to your company and produce more leads and customers. Offer valuable content on your website: When people search for information online, they’re usually seeking…

    Read More

  • Join Us at LeadingRE’s 2015 Conference Week

    Real estate professionals will have a once-a-year opportunity to learn from some of the best practitioners in the industry at LeadingRE’s 2015 Conference Week, to be held February 9-13 in Las Vegas, Nevada.

    Read More

  • How to Set Clear Marketing Objectives That Build Your Business

    If you want to build your company, it’s necessary that you establish workable plans and measurable marketing objectives. When you know what you’re reaching toward, you’ll be able to formulate detailed plans to achieve it. Better yet, you’ll know when your objectives have been met and when you need to form new goals to take…

    Read More