Explore Our Technology and Marketing Innovation Blog
Let Halo Programs guide you through the complicated world of marketing with our curated selection of articles. With topics centered around technology and marketing innovation, you are sure to find answers to any question you may have as a Loan Officer, Realtor or HVAC Specialist.
A leading force in the Automated Marketing industry for over 50 years, Halo Programs shares their insight into business, helping you get more leads and keep existing clients happy. This blog section contains countless insider tips that apply to both partners already using our Marketing Automation services and those who are still looking for the perfect Mortgage Broker marketing solution.
We invite you to try our innovative CRM for free today and experience the Halo Programs difference for yourself. It can almost be guaranteed that you will not want to go back to trying to find, manage and retain customers on your own!
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Brand Consistency Programs: How To Develop An Effective Strategy
If your business is looking for a way to drive growth, brand consistency programs are the way to go.
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How To Automate A Customer Retention Program
Automating your customer retention program can drive its success. With minimal action required by you and your staff, you can sit back and let your program work for you — 24 hours a day, seven days a week and 365 days a year.
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Company Branded Marketing Programs 101
In simple terms, company branded marketing programs are really just self-promotion in action. The secret is to extend what your business does well with the ideal — and real — benefits it offers to customers.
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A Solid Client Follow-Up System Should Include These 2 Steps
An effective client follow-up system is a two-step process: First, it should be set up for multiple years of company branded marketing communications on varying media; second, it should allow you to measure responses and track success.
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Generate Past Customer Leads For Sales Growth
If your method of generating past customer leads is more lackluster than high performance, why not seek out a tried-and-true customizable program that is designed to reconnect you with your inactive customer base and give your sales team something to get excited about?
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Business Cross-Sell Tactics That Deliver
Need business cross-sell tactics that work? While it’s clear that successful businesses must cross sell, knowing how to put an effective program in place isn’t always easy.
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Loyalty Marketing Program Examples: Learn What Works
The best loyalty marketing program examples should meet these six goals if you’re looking to grow your business: Help to increase the number of new customers through referrals from satisfied customers. Stimulate more spending by existing customers. Increase customer retention. Improve brand equity. Generate exclusive leads for your specific products and services. Help measure customer satisfaction and…
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Halo Programs Offers Home Performance Industry Customized Marketing Solutions
For businesses in the home performance industry, marketing must be customized to meet the unique demands of the heating, cooling and ventilation customers and the industry itself.
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A 3-Step Process For Maximizing Database Marketing
Every business can benefit from database marketing. If you use database marketing as a strong foundation for your business growth, you can expect to maximize your investment in marketing activities, such as customer retention and lead generation.
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How To Design A Cross-Selling Marketing Campaign: 3 Tips To Get Started
Cross-selling marketing programs can capitalize on the potential value from your customer base and help to drive your return on investment.
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5 Steps To A Better Systematic Lead Generation Campaign
The idea of lead generation can leave even the most successful businesses wondering what really works. But proven methods of generating leads often share similar traits, which can make developing a systematic lead generation plan easier than you might think.